COMMERCIAL · BEAUTY · 3D · CG
2021
ULTIMA II — EXTRAORDINAIRE SUPREME™
A beauty product film built around cinematic CG environments, product visualization, and atmospheric lighting.
Client
ULTIMA II
scope
COMMERCIAL · BEAUTY · 3D · CG
year
2021
duration
4 Weeks
Overview
The brief.
Ultima II’s “Extraordinaire Supreme™” campaign presents its skincare products through a cinematic CG-driven visual world. The film combines product visualization, atmospheric environments, and controlled lighting to create a premium beauty aesthetic. My contribution focused on the visual development and CG execution, translating the product into a stylized environment while maintaining a polished and luxurious presentation.
The Challenge
Making product visualization feel premium.
The challenge was creating a visual environment that could elevate the skincare products beyond straightforward product shots. The CG world needed to feel luxurious and atmospheric while keeping the products clearly visible and visually dominant.
the solution
Building a cinematic product world.
I developed the CG environment around the products using controlled lighting, materials, composition, and atmospheric elements. The combination of reflective surfaces, floating product elements, and a deep blue environment helped establish a premium visual language while keeping the products at the center of each shot.
